Purple United Sales SME IPO Details, Financials, Valuation & Peers
Explore Purple United Sales IPO details, including IPO dates, financial statements, valuation, peer comparison and more.

Overview
Purple United Sales Limited is a premium fashion and lifestyle brand specializing in high-quality, versatile apparel, footwear, and accessories for children aged 0 to 14 years. Founded in 2014, Purple United has positioned itself as a leading name in India’s kids' wear segment. With a strong focus on innovation, sustainability, and the "3Fs"—Fun, Fashion, and Functionality—Purple United delivers a diverse product portfolio, including clothing, footwear, and hard goods like strollers. The company operates an extensive omni-channel distribution network, including 24 exclusive brand outlets (EBOs), shop-in-shops, a robust e-commerce presence, and partnerships with major retailers and marketplaces like Amazon, Flipkart, Myntra, and Reliance Centro.
Key Points:
- Product Range: Offers a wide array of apparel, footwear, and accessories for children aged 0 to 14, including T-shirts, partywear, jackets, sandals, strollers, and more.
- Exclusive Brand Outlets (EBOs): Operates 24 EBOs across 8 states and 17 cities in India, under the flagship brand "Purple United Kids."
- Strong E-commerce Presence: Products available on leading marketplaces (Amazon, Flipkart, Myntra, FirstCry, AJIO, etc.) and the company’s own website, ensuring accessibility and convenience.
- Brand Collaborations: Holds licensing agreements with global brands like Disney and Mattel for kids' footwear, adding to the brand’s appeal.
- Omni-Channel Approach: Combines physical retail, online platforms, and shop-in-shops at major outlets such as Reliance Centro and V-Retail for maximum reach.
- Commitment to Quality and Safety: All products are lab-tested to ensure they are gentle on delicate skin, made from premium materials, and designed for both functionality and style.
Objects of the Issue
- Expenditure for opening new stores
- Working capital requirements;
- General corporate purposes;
IPO Details
Discover essential information crucial for understanding an IPO, including the Price Band, Fresh Issue, Offer For Sale, Total IPO Size and more. Explore these key details to gain insight into the company's public offering.
Fields | Details |
---|---|
IPO Dates | 11 Dec - 13 Dec 2024 |
IPO Price Band | ₹121 - ₹126 per share |
Fresh Issue | 26,04,000 shares |
Offer For Sale | NIL |
Total IPO Size | ₹32.81 crore |
Face Value | ₹10 |
Listing On | NSE |
IPO Timeline
Explore important dates like IPO opening, closing, listing and others, outlining the journey of the Public Offering. This will help you grasp the entire IPO journey effortlessly.
Event | Date |
---|---|
IPO Opening Date | 11 Dec 2024 |
IPO Closing Date | 13 Dec 2024 |
Basis Of Allotment | 16 Dec 2024 |
Refunds | 17 Dec 2024 |
Demat Transfer | 17 Dec 2024 |
IPO Listing Date | 18 Dec 2024 |
Financial Statements
Explore a comprehensive financial data table showcasing key metrics including revenue, expenses, net income, and others. Gain valuable insights about the company's financial performance at a glance, facilitating informed decision-making and strategic planning for subscribing to the IPO.
Period Ended | 31st March 2022 | 31st March 2023 | 31st March 2024 | Sep 2024 |
---|---|---|---|---|
Total Income | 16.56 | 25.71 | 42.92 | 30.52 |
Total Expenses | 15.39 | 23.62 | 36.95 | 26.23 |
Net Profit/Loss | 1.77 | 1.49 | 4.82 | 3.29 |
NPM (*) | 10.72 | 5.81 | 11.26 | 10.80 |
Total Assets | 22.79 | 32.51 | 49.14 | 70.34 |
Total Liabilities | 16.61 | 22.14 | 31.80 | 46.65 |
* NPM represents the net profit margin, calculated as a percentage. All other figures are presented in crore (₹cr)
Valuation
Uncover significant valuation metrics such as EPS (Earnings Per Share), ROE (Return on Equity), ROCE (Return on Capital Employed), D/E Ratio (Debt-to-Equity Ratio), Current Ratio, and EBITDA Margin. These key indicators offer insights into the company's financial standing and performance, aiding in informed investment decisions.
Period Ended | 31st March 2022 | 31st March 2023 | 31st March 2024 | Sep 2024 |
---|---|---|---|---|
EPS | 3.20 | 2.45 | 7.84 | 4.77 |
ROE (%) | 29 | 14 | 28 | 14 |
ROCE (%) | 12.87 | 16.14 | 19.35 | 11.12 |
D/E Ratio | 1.79 | 1.15 | 1.48 | 1.42 |
Current Ratio | 2.62 | 1.98 | 2.08 | 1.85 |
EBITDA MARGIN (%) | 14.54 | 15.01 | 23.08 | 23.38 |
* Compiled from DRHP/RHP for valuation purposes.
Peer Comparison
Compare key financial metrics with industry peers to gain valuable insights into the company's performance compared to its competitors.
Name | Revenue | P/E | EPS | RoNW | NAV |
---|---|---|---|---|---|
Purple United Sales Limited | 42.77 | 16.07 | 7.84 | 27.78 | 26.14 |
S.P. Apparels Limited | 1,087.36 | 24.45 | 35.72 | 11.74 | 304.32 |
Iris Clothing Limited | 121.92 | 44.02 | 1.50 | 17.67 | 8.48 |
Karnika Industries Limited | 127.27 | 36.44 | 8.15 | 19.03 | 42.83 |
* Revenue in (₹cr), RoNW in (%), EPS, NAV in (₹). P/E ratio is based on the highest price from the IPO price band.
Subscription Data from NSE and BSE
Investor Type | Subscribed |
---|---|
Qualified Institutional Buyer (QIB) | 86.3 |
Non-Institutional Investor (NII/HNI) | 269.7 |
Retail Individual Investor (RII) | 155.29 |
Total | 160.08 |
* All figures represent multiples of the subscription. Check subscriptions for other ongoing issues here.
IPO Registrar
KFin Technologies Limited
Phone: +91 40 6716 2222/ 18003094001
Email: einward.ris@kfintech.com
Website: www.kfintech.com
Company Promoters
- MR. JATINDER DEV SETH
- MRS. BHAWNA SETH
- MR. MANISH DEV SETH
- MRS. MONICA SETH
- INNOVATIONM MOBILE
- WEB TECHNOLOGIES PRIVATE LIMITED
Lead Managers
- EXPERT GLOBAL CONSULTANTS PRIVATE LIMITED
Company Address
Purple United Sales Limited
Khasra No. 55/14 & 55/15, Near Rani Khera Road, Mundka, West Delhi, New Delhi, Delhi, India, 110041
Phone: +91 9667792635 / 36
Email: cs@purpleunited.in
Website: www.purpleunited.in
FAQs
- What is the issue size of the Purple United Sales SME IPO?The Purple United Sales SME IPO has an issue size of ₹32.81 crore. This includes a fresh issue of 26,04,000 shares and an offer for sale (OFS) of NIL.
- What is the price band of the Purple United Sales IPO?The price band for the Purple United Sales IPO is ₹121 - ₹126 per share.
- What are the bidding dates for the Purple United Sales IPO?The Purple United Sales IPO will open for bidding on 11 Dec 2024 and close on 13 Dec 2024.
- What is the allotment date for the Purple United Sales IPO?The allotment date for the Purple United Sales IPO is 16 Dec 2024.
- What is the minimum lot size and investment required for the Purple United Sales IPO?The minimum lot size for the Purple United Sales IPO is 1000 shares and the minimum investment required is ₹1,26,000.
- What is the listing date for the Purple United Sales IPO?The listing date for the Purple United Sales IPO is 18 Dec 2024.
- What is the Purple United Sales IPO grey market premium?The grey market premium (GMP) for the Purple United Sales IPO is currently at ₹80, with an expected listing gain of approximately 63.49%. Remember, the grey market premium is not an official indicator, but it reflects market perception and demand for the IPO shares.