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Firstcry - Brainbees Solutions IPO Details, Financials, Valuation & Peers
By IPOBase •Last Updated on
Get everything you need to know about the Firstcry - Brainbees Solutions IPO. Explore Firstcry IPO details, including IPO dates, financial statements, valuation, peer comparison, and more.
Status
Listed
Biding Dates
06 Aug - 08 Aug 2024
Price Range
₹ 440 - 465
Issue Size
Approx ₹ 4,193.73 crore
Listed Price
₹65140.00%
Overview
Brainbees Solutions Limited, operating under the brand name FirstCry, is India's largest multi-channel retailing platform for mothers, babies, and kids products. Established in 2010, FirstCry was designed to be a comprehensive destination for parenting needs, encompassing commerce, content, community engagement, and education. FirstCry's operations include online retail, company-owned and franchisee-owned modern stores, and general trade retail distribution. The platform offers a range of products from third-party Indian and global brands, as well as its own trusted home brands, such as BabyHug.
Key Points:
- Market Leadership: India’s largest multi-channel retail platform for mothers', babies', and kids' products in terms of GMV for the year ending December 2023 (RedSeer Report).
- International Expansion: Expanded to UAE in 2019 and KSA in 2022, becoming the largest specialist online retailer for mothers', babies', and kids' products in these regions by GMV.
- Product Range: Offers a diverse range of products including third-party Indian and global brands, and its own home brands like BabyHug.
- Business Model: Operates through online platforms, company-owned and franchisee-owned modern stores, and general trade retail distribution.
- Customer Relationship: Focuses on developing long-term relationships with customers from conception through to their child's early years, leveraging deep insights, data analytics, and in-house design capabilities.
Objects of the Issue
- Expenditure by the Company for: (i) setting up new modern stores under the “BabyHug” brand; and (ii) setting up a warehouse, in India
- Expenditure for lease payments for our existing identified modern stores owned and operated by the Company, in India;
- Investment in the Subsidiary, Digital Age for: (i) setting up new modern stores under the FirstCry brand and other home brands of the Company; and (ii) lease payments for the existing identified modern stores owned and controlled by Digital Age, in India;
- Investment in the Subsidiary, FirstCry Trading for overseas expansion by: (i) setting up new modern stores; and (ii) setting up warehouse(s), in KSA;
- Investment in the Subsidiary, Globalbees Brands towards acquisition of additional stake in the stepdown Subsidiaries;
- Sales and marketing initiatives;
- Technology and data science cost including cloud and server hosting related costs;
- Funding inorganic growth through acquisition and other strategic initiatives and general corporate purposes.
IPO Details
Discover essential information crucial for understanding an IPO, including the Price Band, Fresh Issue, Offer For Sale, Total IPO Size and more. Explore these key details to gain insight into the company's public offering.
| Fields | Details |
|---|---|
| IPO Dates | 06 Aug - 08 Aug 2024 |
| IPO Price Band | ₹ 440 - 465 per share |
| Fresh Issue | ₹ 1,666 crore |
| Offer For Sale | 54,359,733 shares (₹ 2,527.73 crore) |
| Total IPO Size | Approx ₹ 4,193.73 crore |
| Face Value | ₹ 2 |
| Listing On | BSE, NSE |
IPO Timeline
Explore important dates like IPO opening, closing, listing and others, outlining the journey of the Public Offering. This will help you grasp the entire IPO journey effortlessly.
| Event | Date |
|---|---|
| IPO Opening Date | 06 Aug 2024 |
| IPO Closing Date | 08 Aug 2024 |
| Basis Of Allotment | 09 Aug 2024 |
| Refunds | 12 Aug 2024 |
| Demat Transfer | 12 Aug 2024 |
| IPO Listing Date | 13 Aug 2024 |
Financial Statements
Explore a comprehensive financial data table showcasing key metrics including revenue, expenses, net income, and others. Gain valuable insights about the company's financial performance at a glance, facilitating informed decision-making and strategic planning for subscribing to the IPO.
| Period Ended | 31st March 2021 | 31st March 2022 | 31st March 2023 | 31st March 2024 |
|---|---|---|---|---|
| Total Income | 1,740.06 | 2,516.92 | 5,731.28 | 6,575.08 |
| Total Expenses | 1,645.30 | 2,568.06 | 6,315.67 | 6,896.60 |
| Net Profit/Loss | 215.95 | -78.69 | -486.06 | -321.51 |
| NPM (*) | 13.47 | -3.28 | -8.63 | -4.96 |
| Total Assets | 4,078.17 | 6,197.16 | 7,119.83 | 7,510.38 |
| Total Liabilities | 543.53 | 1,909.12 | 2,920.14 | 3,718.93 |
* NPM represents the net profit margin, calculated as a percentage. All other figures are presented in crore (₹cr)
Valuation
Uncover significant valuation metrics such as EPS (Earnings Per Share), ROE (Return on Equity), ROCE (Return on Capital Employed), D/E Ratio (Debt-to-Equity Ratio), Current Ratio, and EBITDA Margin. These key indicators offer insights into the company's financial standing and performance, aiding in informed investment decisions.
| Period Ended | 31st March 2021 | 31st March 2022 | 31st March 2023 | 31st March 2024 |
|---|---|---|---|---|
| EPS | 5.73 | -1.74 | -9.97 | -6.20 |
| ROE (%) | 6.28 | -2.23 | -14.06 | -10.14 |
| ROCE (%) | NA | NA | NA | NA |
| D/E Ratio | -0.68 | -0.62 | -0.29 | -0.07 |
| Current Ratio | 8.04 | 4.06 | 2.49 | 1.95 |
| EBITDA MARGIN (%) | 5.47 | 4.01 | 1.33 | 4.23 |
* Compiled from DRHP/RHP for valuation purposes.
Peer Comparison
No listed peers available for comparison.
Subscription Data from NSE and BSE
| Investor Type | Subscribed |
|---|---|
| Qualified Institutional Buyer (QIB) | 19.3 |
| Non-Institutional Investor (NII/HNI) | 4.68 |
| Retail Individual Investor (RII) | 2.31 |
| Total | 12.22 |
* All figures represent multiples of the subscription. Check subscriptions for other ongoing issues here.
IPO Registrar
MUFG Intime India Private Limited (Formerly known as Link Intime India Private Limited)
Phone: + 91 810 811 4949
Email: ipo.helpdesk@linkintime.co.in
Website: https://linkintime.co.in/
Company Promoters
The Company does not have an identifiable promoter in terms of SEBI ICDR Regulations and the Companies Act 2013.
Lead Managers
- Kotak Mahindra Capital Company Limited
- Morgan Stanley India Company Private Limited
- BofA Securities India Limited
- JM Financial Limited
- Avendus Capital Private Limited
Company Address
Brainbees Solutions Limited
Rajashree Business Park, Survey No. 338, Next to Sohrabh Hall, Tadiwala Road, Pune 411 001, Maharashtra, India
Phone: (+91) 84829 89157
Email: companysecretary@firstcry.com
Website: www.firstcry.com
FAQs
- What is the issue size of the Firstcry - Brainbees Solutions IPO?The Firstcry - Brainbees Solutions IPO has an issue size of Approx ₹ 4,193.73 crore. This includes a fresh issue of ₹ 1,666 crore and an offer for sale (OFS) of 54,359,733 shares (₹ 2,527.73 crore).
- What is the price band of the Firstcry - Brainbees Solutions IPO?The price band for the Firstcry - Brainbees Solutions IPO is ₹ 440 - 465 per share.
- What are the bidding dates for the Firstcry - Brainbees Solutions IPO?The Firstcry - Brainbees Solutions IPO will open for bidding on 06 Aug 2024 and close on 08 Aug 2024.
- What is the allotment date for the Firstcry - Brainbees Solutions IPO?The allotment date for the Firstcry - Brainbees Solutions IPO is 09 Aug 2024.
- What is the listing date for the Firstcry - Brainbees Solutions IPO?The listing date for the Firstcry - Brainbees Solutions IPO is 13 Aug 2024.
- What is the Firstcry - Brainbees Solutions IPO grey market premium?The grey market premium (GMP) for the Firstcry - Brainbees Solutions IPO is currently at ₹87, with an expected listing gain of approximately 18.71%. Remember, the grey market premium is not an official indicator, but it reflects market perception and demand for the IPO shares.